Position / Title/ Name:

Brand Manager (01)

Department:

Marketing

Work place

Ho Chi Minh City, Vietnam

Reporting line:

Senior Brand Manager

Job responsibilities:

• Drive the delivery of business and marketing objectives of a certain brand (market share, volume, net sales, gross margin, operating profit, brand equity)
• Develop long-term positioning, brand strategy and commercial plan for certain brands in Vietnam (focus on North)
• Own the creation of the Launch/Relaunch plan, Annual plan and 3-year Brand Plan
• Lead the development and execution of integrated 360 degrees marketing campaigns using the most relevant and modern touchpoints
• Engages sales and channel marketing teams to ensure delivery of efficient brand building
• Identify and work out relevant consumer and shopper insights
• Run effectively Advertising & Consumers promotions for International brands both in On and Off-trade channels

Personal qualifications / competencies:

• 3+ years of working experience in Branding
• Successful experience in brand management including the creation of TVC copy and development and execution of media (incl Digital) strategy, innovation and creative ideation process
• A thorough understanding of marketing and business functions in the FMCG sector
• Demonstrated strength in marketing competencies with particular strength in Brand Planning, Brand Strategy, Communication and Media Management
• Ability to adapt to change and to operate effectively in time-constrained and multiple priorities situation
• Strong analytical, decision making, influence, communication & presentation skill
• Achievement driven personality with the ability to work in conditions that include multiple priorities, extended work schedules and specific time constraints
• Able to inspire, motivate and lead project teams to achieve outstanding results

 Educational / minimum requirements:

 Education and Experience:

Bachelor’s Degree in business, marketing, etc.

Language skills:

Fluent in English 

HOW TO APPLY

Send your resume to [email protected]